Creating a six-figure revenue stream in five days
Platform: App
What I worked on:
1. Product development
2. Product positioning
3. Commercial strategy
Kaia Health is a digital therapeutic company that covers 65 million lives globally. They needed a new digital health product for women developed and bought to market quickly.
The project: I created a licensed education programme from concept to completed product in five days, shaping the proposition, product structure and customer experience with Kaia.
Outcomes:
Six-figure revenue generated within 12 months.
5 days from concept to delivered product.
Testimonials about my work
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Nicole Fellows, former Associate Director Clinical Excellence, Kaia Health
"I had the pleasure of working alongside Emily during my time at Kaia Health for our Menopause partnership. We brought in Emily to help bring more of a women’s health tone of voice to our educational content at Kaia.
“She was able to quickly get up to speed and produce clinically accurate app content around pelvic health during menopause, within a short turnaround time and in a format that fit the Kaia brand.
“The content was well received and very popular with users, and met the commercial needs of the project and goals.
“Emily was not only an excellent collaborator, but she brought an amazing mix of strategic understanding and subject-matter expertise in addition to her quick delivery. I would not hesitate a second to work with her again.”